B.C.’s best selling ciders and coolers now available in non-alcoholic formats
Launch includes fan-favourites like Hey Y’all! Iced Tea and Lonetree Cider
In a bold and progressive step, Northam Beverages, the locally owned creator of some of B.C.’s most loved alcoholic brands, is launching its first-ever lineup of non-alcoholic and de-alcoholized beverages. Featuring seven new products, customers can now enjoy Northam’s best-selling beverages, such as Hey Y’all! Iced Tea and Lonetree Cider, in non-alcoholic and de-alcoholized formats, respectively.
In partnership with the award-winning Sheringham Distillery, Northam has also developed two
ready-to-drink versions of Lumette! Non-Alcoholic Distilled Spirits. Tequila fans can also enjoy a 0.0%
ABV cocktail any day, any time with the launch of two non-alcoholic recipes of Cabrón Tequila Cocktails.
“We’ve been keeping a pulse on the non-alcoholic trend. With the increase in health consciousness and
the growing appetite for a wider variety of adult beverage options, we knew this was the right time to
introduce a new lineup of non-alcoholic and de-alcoholized beverages,” says Janet Vouzas, Vice
President of Marketing at Northam Beverages. “We wanted to be intentional with our innovation plans,
ensuring that the new offerings would meet the standards of today’s consumers, in particular lower
calories, all natural ingredients and an elevated, adult drinking experience.”
Non-alcoholic and De-alcoholized offerings from Northam Beverages:
● Non-Alcoholic Hey Y’all! Iced Tea: B.C.’s #1 selling cooler (over 24,000,000 cans sold yearly) is
now in a non-alcoholic version. Same great taste, alcohol free, and just 80 calories.
● De-Alcoholized Lonetree Ciders: Made with apples from our very own Okanagan region, our
de-alcoholized recipes, deliver on a burst of fresh, crisp flavour without the buzz.
○ Authentic Dry Apple: Refreshingly crisp with notes of old-world cider apples and our
signature dry finish. Our best-selling cider is now available in a de-alcoholized version
and contains just 30 calories.
○ Apple Ginger: We’ve taken our dry apple recipe and added a zesty twist of ginger for an
exotic and lightly spicy drinking experience. And it’s just 78 calories!
● Lumette! Non-Alcoholic Distilled Spirits: Crafted with all-natural flavours and premium
botanicals, these non-alcoholic cocktails have only 45 calories per can.
○ London Dry: A classic and traditional gin cocktail with notes of juniper, and a citrus
forward burst of flavour.
○ Bright Light: A contemporary gin cocktail with notes of juniper, citrus, rose, mint,
cucumber and grand fir.
● Non-Alcoholic Cabrón Tequila Cocktails: Made with real juice and all natural flavours, these
non-alcoholic cocktails are gluten-free and only 30 calories.
○ Tropical Sunrise: Flavours of bright orange and a hint of grenadine bring a taste of
sunshine to your lips.
○ Margarita: This classic cocktail recipe mixes fresh lime juice with a hint of sea salt.
These beverages are now available at select supermarket chains and private liquor stores across B.C.
They will be widely available at all London Drugs locations, starting July 22nd.
Northam Beverages, a B.C. owned company founded in 2005, has been dedicated to innovation since its
inception. With a mission to craft beverages people love and for every occasion, Northam proudly owns
an impressive portfolio of craft cider, refreshment beverages, and beer brands, including the Whistler
Brewing Co., Hey Y’all Southern Style Hard Iced Tea, and Lonetree Cider Co.
If you’re interested in learning more about the new lineup of non-alcoholic and de-alcoholized beverages,
or to become a stockist, please contact info@nullnorthamgroup.com
About Northam Beverages
Started in 2005 out of a passion for craft beer, Northam Beverages resurrected the Bowen Island Brewing
& Whistler Brewing Company brands, two pioneers of the B.C. Beer industry, restoring them to a proud
position at the forefront of the craft brewing movement. Since then, we have identified market
opportunities in craft cider, refreshment beverages, and beer, throughout Canada, and have brought
those opportunities to life. We also have a taphouse restaurant in Whistler, B.C. most recently in the
Domestic departures terminal at YVR. We are proud to have built and grown three brewery brands, two
cider brands and several successful “Ready-to-Drink” beverages. Supported by over 100 dedicated
employees, Northam Beverages continues to innovate and grow brands and expand geographically. Our
products are now enjoyed in 10 provinces and two territories and are some of Canada’s most successful
brands.
Media release provided by Cecilia Kim, front + centre communications
