Quini Expands Reseller Distribution Channel with Hospitality and Wine Industry Expert Philippe Grandbois

 

Quini (www.quiniwine.com), the leader in real-time wine tasting sensory data and technology solutions today announced that Philippe C. Grandbois (www.philippegbois.com) has become its newest Value Added Reseller (VAR). The partnership expands distribution opportunities for Quini’s enterprise data and software solutions. Philippe, a recognized hospitality and wine industry expert and consultant, is based in Vancouver, British Columbia.

Leveraging far-reaching expertise in the restaurant, hotel and wine sectors, Philippe will begin marketing Quini’s wine sales productivity, training and customer engagement enterprise software platform for full service restaurants, QUINI SOMM™.

Quini’s comprehensive VAR Partner program supports resellers with technical training and certification, demonstration software, sales leads, product discounts and joint marketing opportunities. Incentives and pricing are structured to allow VAR partners to profitably solve their customers’ business challenges.

Said Philippe Grandbois: “Quini is the tool that every Sommelier, Steward and Manager has been waiting for. Quini’s technology and predictive customer engagement solutions are unlike any the hospitality and wine industries have ever seen. These are tools that will empower managers with new possibilities that directly target the bottom line, forever changing how sommeliers and managers approach their wine programs. This will also change how wine consumers are serviced at the retail level. I am excited to partner with a company that is thinking about our industry and tackling real, long-standing issues in new and innovative ways.”

Quini’s vice president of products and revenue, Jennifer Anderson, said: “Forging alliances with industry experts and consultants is key to opening and penetrating new markets for Quini. Our partnership with Philippe Grandbois will enable us to accelerate and strengthen our market position in British Columbia, and expand into new markets. The full service restaurant business is faced with the constant challenges of maximizing wine sales to boost profits, resource intensive staff wine training and churn, and enhancing customer engagement and loyalty. These issues can now be best addressed with QUINI SOMM™.”

Quini’s VAR Partner network continues to grow with recent partnerships added in British Columbia, California, Massachusetts, Michigan, New Jersey and England.

ABOUT PHILIPPE C. GRANDBOIS

Philippe C. Grandbois provides operational, technology and management consulting services to leading regional, national and global wine and hospitality organizations. A wine agency and restaurant co-owner, investor, branding and marketing expert, and International Sommeliers Guild (ISG) Certified professional with over 15 years of consulting and operations practice, Grandbois’ experience spans iconic brand name corporations that include the Ritz-Carlton Hotel Company in London, Paris and nine additional countries, Shangri-La and Hilton Worldwide in Australia, and Fairmont Hotel Vancouver. More information can be obtained at www.philippegbois.com.

ABOUT QUINI

Quini is the leader in real-time wine tasting sensory data and technology solutions. Quini’s universal wine tasting and rating app completes the company’s solutions and is available for free download at QuiniWine.com. Privately held, Quini is headquartered in Vancouver, BC. The Quini project is co-funded by CMF (Canada Media Fund).

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