The inside scoop on BC wine industry events,
opportunities and education.
Get Your Store Featured on WineBC.com
For years, Pour More BC has helped consumers discover restaurants that champion BC wine. This September, we’re expanding the program to include Top BC Wine Stores.
If your store has a strong BC wine selection, we are here to help you turn that into a competitive advantage. Sign up now to be featured on WineBC.com and in our fall Pour More BC campaign designed to bost BC wine sales. Particpating retailers receive free promotion and become part of a province-wide network helping more consumers discover where to buy BC wine.
Benefits for your wine shop:
A dedicated listing on the new Top BC Wine Stores page coming soon
Free promotion through paid digital advertising, social media, reels and other marketing initiatives funded by Buy BC
SEO and GEO visibility helps your store show up in search engines, strengthening your footprint in AI-driven and voice search tools that rely on trusted, authoritative business listings
Exposure to a wine-engaged audience who are already motivated to buy BC wine
An ongoing relationship promoting foot-traffic via Pour More BC marketing
Complimentary access to BC wine education through the Wines of BC Ambassador program to help your team confidently recommend and sell BC wine
Recognition as a retailer supporting local wineries and grape farmers
Best of all – it’s completely free to you!
Sign your store up now to be included in the September launch, and help consumers discover where to shop for BC wine.
Know Someone Who Works in a Wine Shop?
Please forward this newsletter to liquor store owners, managers, buyers and staff who are passionate about BC wine.
The more retailers that particpate, the easier it becomes to discover great BC wine stores
