Local liquor store is raising awareness, funds, and a glass full of gratitude for food banks across BC
This season is always a challenging one for local food banks but they’re currently bracing for an unprecedented demand. That’s why JAK’s Beer Wine & Spirits is giving back now to food banks across BC through its second annual ‘JAK’s Gives Back’ campaign.
On Saturday, May 30 ten percent of sales from all 13 JAK’s locations will be donated to local food banks. There is no catch — stock up on your favourite wine or summer beverages either in-store or online and make a difference doing it.
“As a family business we’re deeply connected to the communities we serve, and now more than ever we feel called to give back to those in need — and give gratitude to the selfless food bank staff and volunteers who are keeping shelves stocked at food banks across BC,” said Tim Dumas, Chief Operating Officer at JAK’s.
With 13 JAK’s locations across the province, local food banks will be supported in Vancouver, New Westminster, Richmond, Coquitlam, Maple Ridge, Penticton, Williams Lake, and Campbell River through JAK’s Gives Back on May 30.
“The Greater Vancouver Food Bank is expecting an unprecedented level of need to emerge in the next 3 – 6 months, and with your help we will be prepared. We are already seeing an increase in the number of brand new clients to the food bank, as well as people coming back who have not had to use the food bank for years. We are here to help all of them, with healthy food and a welcoming team,” said Cynthia Boulter, Chief Operating Officer, The Greater Vancouver Food Bank. “We’re so grateful to have community partners like JAK’s, who not only raise funds through their proceeds, but who also help to spread awareness about food insecurity, and the need that exists right in our own backyard.”
Since JAK’s team can’t physically raise a glass with guests this year due to social distancing, they’re also donating $1 from every bottle of JAK’s gratitude wine sold this month to local food banks. It’s their way of showing extra gratitude one bottle at a time.
About JAK’s Beer Wine & Spirits
JAK’s is a fourth-generation family operated liquor retailer based in BC. With 13 stores across Metro Vancouver, Penticton, Campbell River, and Williams Lake, and its new online store at shop.jaks.com , JAK’s shares its passion for people and spirits across the province. JAK’s is dedicated to offering unique product selections, outstanding service and unmatched in-store experiences.
Media release and images provided by Jessica Gares, Kismet Communications.