Nearly all Canadians (87%) believe that consumers should be permitted to order wine for delivery to their home from any Canadian winery located in any province, according to a Gandalf Group poll commissioned by the Canadian Vintners Association (CVA).
On December 6 and 7, the Supreme Court of Canada heard the Gérard Comeau case. The CVA is an intervenor in the Comeau case and sees this case as the best chance for tearing down barriers to trade and allowing direct-to-consumer shipping of Canadian wines.
“This is essential. Opening the direct-to-consumer channel will provide greater choice for the consumer, support the growth of the Canadian wine industry, create jobs and stimulate economic growth. It will increase sales for every winery in Canada and bring our industry into the 21st century,” said Paszkowski.
British Columbia, Manitoba and Nova Scotia are the only jurisdictions in Canada which have permitted inter-provincial wine delivery.