Industry Reaction to the Agreement on Interprovincial Direct-to-Consumer Sales

Canadian Wine Industry Welcomes Landmark Direct-to-Consumer Alcohol Sales  Agreement Wine Growers Canada (WGC), the national  association representing Canada’s wine industry, welcomed today’s landmark  agreement signed by nine provincial Premiers to implement direct-to-consumer (DTC)  alcohol sales between participating jurisdictions.  The Operating Agreement on Direct-to-Consumer Sales of Alcoholic Beverages  represents one of the most significant advances in … Read more

Mark your calendar! Cool down with $1 small Sundaes at DQ® Canada for National Ice Cream Day

National Ice Cream Day is almost here, and DQ® Canada is celebrating with a deal that’s worth saving room for. On July 19th, Canadians can treat themselves to a small DQ Sundae for just $1* at participating locations. Available in all delicious Sundae flavours, this deal is a sweet way to celebrate one of summer’s … Read more

CELEBRATING NATIONAL WINE DAY WITH REWILD

RAISE A GLASS TO WINE THAT GIVES BACK TO THE EARTH: CELEBRATING NATIONAL WINE DAY WITH REWILD WINE Sustainably crafted and 100% vegan, Rewild Wine offers Canadians National Wine Day on May 25th. May 25th, 2026, marks National Wine Day, honouring the craft of one of the world’s oldest and most cherished beverages. With Canadians … Read more

David Foster Foundation | April Marks Organ Donation Awareness Month

April Marks Organ Donation Awareness Month: Saving Lives Starts With You David Foster Foundation highlights the importance of organ donation this April. April is Organ Donation Awareness Month, a time to recognize the lifesaving impact of organ and tissue donation in Canada. The David Foster Foundation is joining the national effort to raise awareness and … Read more

THE MACALLAN CELEBRATES 200 YEARS OF EXCELLENCE WITH EXCLUSIVE TASTING EXPERIENCE AT BCLIQUOR AND ANNOUNCES NEW RELEASES

The Macallan, founded in 1824, commemorates its 200th anniversary in 2024.

Frito-Lay scores with an exciting new partnership with FIFA World Cup Qatar 2022

Participating fans who share their videos online using #MadeForTheMoment may be featured in an extended cut of the commercial that will be revealed during the final of the FIFA World Cup™.

60% of Canadians are lacking joy? Lay’s(R) is here to help!

As Canada’s favourite potato chip brand, Lay’s® has the unique ability to inspire smiles on the faces of chip lovers across the country because, for over half of British Columbians (51%), chips are among the top two kinds of snacks that bring them the most joy.